Archive for the ‘PR News’ Category

Overstating Charges Gets PR Pros in Hot Water

Wednesday, August 5th, 2009

At a time when questionable business practices are being routinely revealed, honesty, fairness and ethical dealings are mandates for public relations professionals and the companies they represent. The practice of claiming compensation or credit for work that was never performed is unethical and weakens the public's trust in the public ...

Social Media Spotlight: Company Settles Case of Reviews it Faked

Thursday, July 16th, 2009

The New York Times reports (may require free registration): Lifestyle Lift, a cosmetic surgery company, has reached a settlement with the State of New York over its attempts to fake positive consumer reviews on the Web, the New York attorney general’s office said Tuesday. The company had ordered employees to pretend they were ...

Exchange free show tickets for coverage = major no-no

Wednesday, April 29th, 2009

Do you deal with entertainment or food reporters who want freebies in exchange for editorial coverage? If you or your organization make undisclosed payments to journalists to publish or broadcast a story, this is what is called "pay for play" and it is against the PRSA Code of Ethics.    Want ...

Have you heard about Earth Hour?

Tuesday, March 24th, 2009

PRSA-LVVC member Derek Schoen sent along some information that may be of broad interest to our members. Have you heard about Earth Hour? On March 28, 2009 at 8:30 p.m., hundreds of millions of people in more than 850 cities in 80 countries around the world will come together once again to make a ...

Have you lied on the job? You’re not alone, according to this survey

Thursday, March 19th, 2009

  A recent PR Week survey of 1,700 public relations executives noted: 25% admit that they themselves have lied on the job 39% admit that they exaggerated the truth 44% said they felt uncertain of the ethics of a task they were asked to perform More than 50% have declined a job due to ethical ...

Board Announces Job Bank Sponsorship Opportunity

Thursday, August 21st, 2008

After much consideration, the board of directors has voted in favor of making the PRSA-LVVC Job Bank a free service on the chapter website once a sponsor(s) at the Annual Job Bank Backer level has been found. This decision was based on member and nonmember feedback that at times it can ...

Defending PR

Monday, June 9th, 2008

On June 1, 2008, CBS Legal Analyst, Andrew Cohen issued a commentary prompted by the events surrounding the publication of former White House Press Secretary, Scott McClellan’s book, “What Happened” that includes confessions about deceptions during his tenure. In this commentary, Cohen expressed the opinion that the PR industry was ...

Western District Wrap-Up (Part I)

Saturday, April 26th, 2008

Kudos to the Tuscon and Phoenix chapters for a great 2008 Western District Conference. Las Vegas was well represented with four of our crew (Amy Brooks, Tom Bradley, Sonya Ruffin, APR, and me) mixing and mingling throughout the great sessions and social events. Here are some of the highlights: -Friday morning ...

Crisis Comms gets ink in the LV Business Press

Thursday, March 20th, 2008

Steve Gray, who presented at a chapter luncheon last year, did a nice write up in the Las Vegas Business Press about the importance of crisis communications planning. Check it out.

Is your mom online?

Monday, March 17th, 2008

Check out this article on eMarketer. If you're trying to reach moms, you best be getting your messages online. According to a 2007 survey they're citing, 86 percent of women who had at least one child in their household go online. Are you messaging to this demographic? What's been your ...