Ethics Month Continues - Scenario #2
September 10, 2008 | by Shannon Hiller |Please chime in on what you would do in this situation or if you have faced this challenge in the past:
You work for a public relations firm. A client requests that your firm dedicates a person to their account. You are assigned for six months to this client and will work in their office fulltime.
How do you introduce yourself to a local reporter doing a business story on the company?
Guidance: Disclosure of Information
You simply identify yourself as being with a public relations firm that has been hired to assist the company’s public relations function.
One Response to “Ethics Month Continues - Scenario #2”
By Bonnie Parrish-Kell on Sep 23, 2008 | Reply
The “Guidance: Disclosure of Information” says it all.
Just remember to let the client know about this waaaaay before you (or a staffer) sets foot in their office to begin work. This is to avoid potential “nasty surprises” that will only cause hard feelings, tarnished reputations and lost revenue.